Purpose-built GoHighLevel apps for agencies that want more conversations, more booked calls, and less time babysitting their CRM.
Built by Tom Lotz — agency owner, 5+ years inside HighLevel.
Lotz of Engagement is a small, focused collection of GoHighLevel apps designed to solve one problem: getting more of your leads into real conversations. No fluff, no bloat — just tools we built for our own agency that we now share with yours.
Every app comes from a real agency workflow we needed solved. No theoretical features — only tools we actually use.
Installs directly from the HighLevel marketplace. Works with your existing pipelines, calendars, and workflows out of the box.
You get the same person who built it. No tier-one ticket queue — just direct help when something needs attention.
Each app installs into your GHL sub-account with a single click. Every app includes a free trial. Pick the ones that match your workflow.
Interview Booking Assistant. Texts candidates, qualifies them, and books interviews on your calendar — so your hiring pipeline moves while you sleep.
Voice assistant for life insurance agencies. Calls new leads, qualifies them, and books live appointments with your agents — sounds natural, works 24/7.
SMS assistant that reactivates dead leads and books new ones. Keeps the conversation going across follow-ups until a lead is ready to talk to a human.
Install from the HighLevel marketplace and grant access to your sub-account. Takes about 90 seconds.
Choose which calendar the AI should book on, what pipeline it should move leads through, and when it should run.
Set your agency name, tone, and a few guardrails. The AI takes it from there with prompts we've already battle-tested.
Send a test lead, watch the conversation flow, then turn it loose on your real pipeline. Tweak anytime.
No setup fees, no per-seat charges, no contracts. Install what you need and cancel whenever.
Per app, per GHL sub-account. Billed through HighLevel.
boltEvery app includes a free trial — test before you commit.
Reach out directly and we'll get back to you.
Tom Lotz, founder of Lotz Agency and Lotz of Engagement. Based in Fort Collins, CO.